15 Aug2017

Rock Fall, based on Wimsey Way in Alfreton are ready to take the next step in the growth of their second generation family business after Superfast Fibre Broadband was finally deployed in the cabinets that service Alfreton Trading Estate and Cotes Park Industrial Estates.

They, along with a number of other SMEs in the area have been campaigning to BT and the County Councils Digital Derbyshire program for over 5 years.

In the past 18 months they have worked with the Borough Council to lobby MPs to ensure that the area, which is densely populated with some of the largest employers in the area, did not get missed in the upgrade plans.

Paul Wilson, Marketing Manager at Rock Fall worked closely with the Heanor Gate Association, who deployed Fibre themselves in 2012 on the Heanor Gate Industrial Estate. Working with the HGA, Paul was able to highlight the challenges that businesses were facing and how significantly their competitiveness would improve with improved connectivity.

Speeds have increased so much it has completely changed what the business can do, leaping from 3MB download to an amazing 100MB and 0.5MB upload to 40MB.

Since receiving confirmation of the installation, Rock Fall have signed off deployment of a six figure investment in a new, cloud based, business management system. This is paired with a new modern VOIP telephone system. Both systems will be deployed by the end of 2017.

Paul has worked tirelessly with the local group of businesses that attend the quarterly estate meetings to ensure that this issue does not drop. The new improvements to our business and IT infrastructure have been made possible by this much needed service. We’ve grown 387% in the last 5 years, these new systems and putting the right people in place has been, and will be key to continuing that. Richard Noon Director

Rock Fall are Experts in Waterproof and Fully Non-Metallic Safety Footwear

There is a strong heritage and history behind the brand, which is 20 years old this year. They are a multi-award winning business that are recognised in the industry as a brand that creates fairly priced Safety Footwear of the highest quality.